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Registration and full-circle solutions for trademarks in Russia and worldwide
Trademarks
As is well known, competition between products has long since given way to competition between brands.
Capturing attention, imprinting in memory, making your product stand out among similar ones — this is what a trademark works for. A good brand is the best salesperson! A trademark is an effective tool for promoting goods and services on the market, and it also allows a business to scale perfectly through licensing. Why are we telling you all this? Because we value and love this asset and truly know it inside out!
You transform from Applicant to Right Holder, meaning you gain the exclusive right to use the registered mark within the territory of the Russian Federation, as well as the right to prohibit others from using an identical or confusingly similar designation for similar goods and services.
At this stage, our specialists will prepare the necessary set of documents and submit the application to Rospatent. When preparing the application, we will determine the optimal scope of the requested legal protection by carefully drafting the list of goods and services for which the trademark will be registered. Until you receive the Certificate of State Registration, we will diligently monitor and accompany your application, keeping you promptly informed about its progress.
Typically, Rospatent issues a registration decision approximately 12 months after the application is filed.
Typically, Rospatent issues a registration decision approximately 12 months after the application is filed.
We recommend checking the proposed trademark for protectability and "novelty" before filing an application.
What does this preliminary search give you?
First and foremost — time. Even before filing the application, with the help of our specialists, you will be able to assess the likelihood of registration and also identify any potential difficulties that may arise during examination at Rospatent.
What does this preliminary search give you?
First and foremost — time. Even before filing the application, with the help of our specialists, you will be able to assess the likelihood of registration and also identify any potential difficulties that may arise during examination at Rospatent.
Registration and issuance of the Сertificate
Conducting a search
Filing the application
Work stages
FAQ
What is required to register a trademark?
To register a trademark, we need the following information from you:
— the logo you want to register as a trademark;
— a list of goods and/or services for which you want to register the trademark. It makes sense to include both goods and services you already produce and those you plan to launch on the market in the foreseeable future under this trademark;
—applicant’s details.
— the logo you want to register as a trademark;
— a list of goods and/or services for which you want to register the trademark. It makes sense to include both goods and services you already produce and those you plan to launch on the market in the foreseeable future under this trademark;
—applicant’s details.
How to register a trademark abroad?
When entering foreign markets, it is advisable to take care of registering your trademark in advance. First, you need to decide on the list of countries in which you need to register your trademark. This plays an important role in choosing the most convenient way to obtain legal protection abroad: filing an application directly with the national office, filing an international application under the Madrid System for the International Registration of Marks, or, for example, filing an application for a European Union trademark. Our specialists will review your specific situation and recommend the most optimal way to obtain legal protection abroad.
What does registering a trademark under the Madrid System mean?
As a rule, from an economic standpoint, registration of a trademark under the Madrid System is more cost-effective and convenient for further trademark management, especially if your list includes more than three countries. To use the Madrid System, you must already have a registered trademark or application in the Russian Federation or in another country that is a member of the Madrid System, and then file an application for the international registration of your trademark.
Why register a trademark?
In short, registering a trademark is necessary, firstly, to increase the return on investment in your business, and secondly, to eliminate the risk of third-party claims. Trademark registration allows you to prohibit others from using it, thereby giving you a competitive advantage in the market as soon as you start marking goods with the registered mark. This way, the money you invest in promoting your brand will not be wasted, because only you — and no one else — will be able to use your registered trademark.
With a trademark, your business can also be scaled up by granting licenses, i.e., with your consent, other individuals or companies can use your trademark in their activities in exchange for a licensing fee. From the perspective of increasing your business capitalization, a trademark is not just an intangible asset — in particular, it is one that is effectively accounted for in the valuations of many successful companies, making them worth more.
With a trademark, your business can also be scaled up by granting licenses, i.e., with your consent, other individuals or companies can use your trademark in their activities in exchange for a licensing fee. From the perspective of increasing your business capitalization, a trademark is not just an intangible asset — in particular, it is one that is effectively accounted for in the valuations of many successful companies, making them worth more.
What are the risks of not registering a trademark?
The absence of registration increases the risk that other parties may deliberately register someone else’s trademark in their own name in order to make claims against the original owner.
Also, using a trademark without registration may unintentionally infringe the rights of others if they already have a similar trademark registered for similar goods, and they are using it in good faith in their business.
Also, using a trademark without registration may unintentionally infringe the rights of others if they already have a similar trademark registered for similar goods, and they are using it in good faith in their business.